Advice & insights
Practical thinking for DTC and Ecommerce.
Commercially grounded views on growth, AI and the decisions that actually move online revenue. No hype, no recycled trends.
The latest
Ideas you can actually use.
Black Friday & Cyber Monday: Maximise Sales with These Quick Wins
Black Friday marks the start of the eagerly awaited Christmas shopping season, and over the next week, shoppers will be on the lookout for the best deals and discounts they can find. This significant surge in ready and willing online shoppers makes Black Friday and Cyber Monday two of the most critical dates in the […]
Qoob Sponsor Local LGBTQ+ Rugby Team; Northampton Outlaws
We’re proud to announce our sponsorship for local rugby club, the Northampton Outlaws RFC, throughout 2024 and 2025. Founded in April 2012, the Outlaws are the first “LGBTQ and Inclusive Rugby” club in the East Midlands and play in the International Gay Rugby (IGR) League which features around 30 clubs in the UK, and over […]
Qoob Has Been Named A 2024 Google Premier Partner
In February, Google recognised the achievements of top-performing digital marketing partners around the globe by awarding Premier Partner status as part of the Google Partners programme, and we are pleased to announce that we have been named as one of them. What is Google Premier Partner Status? Google awards Google Premier Partner status to select […]
10 Effective SEO Techniques to Drive Organic Traffic in 2024
Having a high ranking on search engines is crucial for attracting website visitors. Achieving a high ranking in search engine results pages is essential for driving organic traffic to your website to be seen and get customers, it’s crucial to keep up with changing search engine rules and use good SEO methods. Here are ten […]
Harnessing the Power of AI: A Blueprint for Streamlining Business Processes and Maximising Profits
In this fast-paced modern corporate world, businesses must keep up with technological advances and strategically integrate them into their operations to remain relevant and stay ahead of the competition. Over recent years, Artificial Intelligence (AI) has undergone significant advancements, pushing the boundaries of what was once thought possible. It now stands at the forefront of […]
Avoid These Common Social Media Mistakes for Effective Marketing
In the busy world of digital marketing, social media has emerged as an essential tool for businesses to connect with their audience, build brand awareness, and drive sales. With its use being popular worldwide, social media offers endless possibilities. However, in the pursuit of harnessing this opportunity, brands often find themselves stumbling upon some common […]
5 Golden Rules to Increase Sales Online
In the dynamic landscape of online commerce, standing out from the crowd is essential for success. With the ever-increasing competition, having a visually appealing website is just the first step. To truly drive sales and maximise your online potential, you need to harness the power of E-commerce SEO. We will help you with five rules […]
New Year’s Resolutions For Your Social Media Strategy
As the new year dawns, it’s time to revisit your social media strategy to stay ahead of the game. Here’s a look at a few valuable resolutions to propel your social media game to the next level. No More Posting for the Sake of It This year, aim to publish with a purpose rather than […]
Is PPC or SEO Best For Your Ecommerce Website?
In the ever-evolving landscape of Ecommerce, the question echoes through marketing meetings: Is PPC (Pay-Per-Click) or SEO (Search Engine Optimisation) the key to unlocking the full potential of your Ecommerce website? If you're a marketing manager looking for advice from a partner that specialises in both, you've come to the right place. The PPC Advantage: […]